spot_img

50+ Australian Guest Blogging Sites to Supercharge Your Online Visibility in 2025

Guest blogging remains one of the most effective ways to broaden your online reach, connect with new audiences, and boost your SEO. But if you’re targeting an Australian market (or an Australian-based readership), you need to be strategic about where you publish. This comprehensive guide showcases 50+ Australian guest blogging sites that accept submissions, paired with pitching tips and editorial insights to give you the best chance of success.


Why Focus on Australian Guest Blogging Sites?

  1. Local SEO Advantage
    Publishing on Aussie sites signals to search engines that your content is relevant to users Down Under. If you want to rank for Australia-based keywords, this is a powerful approach.
  2. Niche-Specific Targeting
    Many Australian blogs cater to particular industries—like finance, small business, lifestyle, health, or tech. Contributing relevant content helps you tap into a laser-focused audience.
  3. Establishing Market Authority
    Being featured on recognized Australian platforms can boost your credibility and help you network with local influencers and business owners.
  4. Referral Traffic & Leads
    Quality guest posts can drive new visitors to your site, which may lead to conversions, subscribers, or direct sales.

Best Practices Before You Pitch

  1. Audit the Site Thoroughly
    • Check the blog’s topic focus and tone.
    • Assess its domain authority (DA) and audience engagement to ensure it aligns with your goals.
    • Read recent posts to understand the editorial style and topics covered.
  2. Follow Submission Guidelines
    • Most sites have a “Write for Us” or “Contribute” page.
    • Pay close attention to preferred word count, formatting, and link policies.
  3. Craft a Targeted Pitch
    • Address the editor by name if possible.
    • Propose 2–3 headlines with short outlines to show you’ve done your homework.
    • Emphasize how your guest post will bring unique value to their readers.
  4. Deliver High-Quality Content
    • Write original, engaging articles—avoid anything that appears spammy or self-promotional.
    • Include relevant data or statistics to support your points.
    • Proofread thoroughly for grammar, spelling, and clarity.
  5. Promote After Publication
    • Share your guest post on your social media and newsletter.
    • Engage with comments or feedback on the post—this proves you’re an active contributor and fosters relationships with the host blog’s audience.

50+ Australian Guest Blogging Sites (Categorized)

Below, we’ve organized the blogs into broader categories: Business & Finance, Marketing & Tech, Lifestyle & Health, Travel & Culture, and More. Each listing includes general guidelines or tips to ensure your pitch stands out.

A. Business & Finance

  1. SmartCompany
    • URL: smartcompany.com.au
    • Focus: Australian small to medium businesses (SMBs), entrepreneurship, startup insights.
    • Pitch Tip: Provide actionable, research-backed content. They love case studies and expert opinions.
  2. Flying Solo
    • URL: flyingsolo.com.au
    • Focus: Freelancers, solopreneurs, micro-business owners.
    • Pitch Tip: Keep it conversational. Target self-starters who want practical tips for running a one-person operation.
  3. Kochie’s Business Builders
    • URL: kochiesbusinessbuilders.com.au
    • Focus: David Koch’s platform for small business strategies and finance advice.
    • Pitch Tip: Offer unique angles on personal finance, business growth, and marketing. Editors prefer real-life success stories or proven strategies.
  4. ProBlogger Australia
    • URL: problogger.com
    • Focus: While ProBlogger is globally recognized, it has an Australian founder (Darren Rowse) and often features local insights.
    • Pitch Tip: High-quality, data-driven posts about blogging, writing, and monetization are well-received.
  5. Dynamic Business
    • URL: dynamicbusiness.com
    • Focus: Covering Aussie startups, entrepreneurs, and small business news.
    • Pitch Tip: They publish both newsy features and how-to guides. Show how your piece addresses current market shifts.
  6. Business Woman Media
    • URL: thebusinesswomanmedia.com
    • Focus: Empowering women in business, leadership, and entrepreneurship.
    • Pitch Tip: Propose topics on work-life balance, leadership challenges, or success strategies specifically for women in the workforce.
  7. StartUp News
    • URL: startupnews.com.au
    • Focus: Celebrating the Australian startup ecosystem, especially in Western Australia.
    • Pitch Tip: They love local success stories, event coverage, or innovative tech business angles.
  8. In The Black (CPA Australia)
    • URL: intheblack.com
    • Focus: Accounting, finance, and business leadership. Published by CPA Australia.
    • Pitch Tip: Must be finance-oriented, well-researched, and relevant to CPA professionals or finance execs.
  9. Idea Spies
    • URL: ideaspies.com
    • Focus: Innovations, new business ideas, creative solutions in various industries.
    • Pitch Tip: Share clever, future-forward ideas that can inspire or solve real problems.
  10. Business Council of Australia Blog
    • URL: bca.com.au
    • Focus: Policy, economic reforms, big-picture issues impacting Australian businesses.
    • Pitch Tip: If you have a strong opinion on government policy or economic trends, this is the place to share your authoritative insights.

B. Marketing & Technology

  1. Marketing Mag
    • URL: marketingmag.com.au
    • Focus: Marketing trends, digital advertising, branding, PR in Australia.
    • Pitch Tip: Provide data-driven insights into marketing best practices, and cite Aussie market examples.
  2. Mumbrella
    • URL: mumbrella.com.au
    • Focus: Media and marketing news, advertising, communications.
    • Pitch Tip: Break down emerging trends (like AI in marketing or changes in consumer behavior) for a professional audience.
  3. Power Retail
    • URL: powerretail.com.au
    • Focus: E-commerce strategies, online retail trends, digital transformation.
    • Pitch Tip: Highlight case studies of successful Aussie e-commerce or innovative retail solutions.
  4. Telstra Exchange (Telstra Blog)
    • URL: exchange.telstra.com.au
    • Focus: Tech, telecommunications, digital innovation in Australia.
    • Pitch Tip: They often feature tech thought leadership, including IoT, 5G, cybersecurity, and remote working solutions.
  5. IT Brief Australia
    • URL: itbrief.com.au
    • Focus: Enterprise IT, tech leadership, digital transformation, software solutions.
    • Pitch Tip: Cater to IT executives—dive deep into specifics like security, cloud computing, or data management.
  6. Techday
    • URL: techday.com
    • Focus: Network of publications covering tech news in Australia and beyond.
    • Pitch Tip: Offer newsy, timely insights; Techday loves exclusive industry reports or fresh data.
  7. Anthill Online
    • URL: anthillonline.com
    • Focus: Entrepreneurship, innovation, business creativity in Australia.
    • Pitch Tip: Articles with an unconventional or disruptive angle get attention.
  8. Ausdroid
    • URL: ausdroid.net
    • Focus: Android and Google ecosystem, including product reviews, news, and commentary.
    • Pitch Tip: Tech enthusiasts are the audience. Thorough product analysis, app reviews, or platform comparisons perform well.
  9. Gizmodo Australia
    • URL: gizmodo.com.au
    • Focus: Tech gadgets, science, internet culture, future tech.
    • Pitch Tip: Must be unique and newsworthy. Gizmodo thrives on new product reveals or cutting-edge technological analysis.
  10. Women Love Tech
    • URL: womenlovetech.com
    • Focus: Tech news, gadgets, apps, and digital lifestyle for women.
    • Pitch Tip: Storytelling approach about how a specific tech product or trend benefits women, bridging user experience and innovation.

C. Lifestyle & Health

  1. Mamamia
    • URL: mamamia.com.au
    • Focus: Women’s lifestyle, parenting, relationships, pop culture.
    • Pitch Tip: Personal narratives or strong opinion pieces often catch editors’ eyes. Keep it real and relatable.
  2. Body+Soul (News Corp)
    • URL: bodyandsoul.com.au
    • Focus: Health, wellness, nutrition, mental health, fitness.
    • Pitch Tip: Provide expert advice. If you have credentials in healthcare, fitness, or psychology, highlight them.
  3. Better Homes and Gardens Australia
    • URL: bhg.com.au
    • Focus: Home improvement, cooking, gardening, crafts, family lifestyle.
    • Pitch Tip: They love “how-to” pieces with step-by-step instructions or fresh DIY ideas.
  4. Kidspot
    • URL: kidspot.com.au
    • Focus: Parenting tips, child education, recipes, pregnancy advice.
    • Pitch Tip: Real-life, heartfelt parenting stories or proven tips for raising children in Australia.
  5. The Healthy Mummy
    • URL: healthymummy.com
    • Focus: Weight loss, meal plans, postpartum health, and motherhood.
    • Pitch Tip: If you’re a nutritionist, PT, or health coach, provide tangible insights for busy mums.
  6. Beauty Heaven
    • URL: beautyheaven.com.au
    • Focus: Skincare, makeup, product reviews, beauty tips.
    • Pitch Tip: They appreciate detailed guides and personal experiences with specific products.
  7. Rescu
    • URL: rescu.com.au
    • Focus: Lifestyle, fashion, beauty, wellbeing.
    • Pitch Tip: Provide style or health advice with an Australian spin—seasonal fashion tips, Aussie climate skincare, etc.
  8. MindBodyGreen Australia
    • URL: mindbodygreen.com/au
    • Focus: Global brand but features local Aussie wellness stories occasionally.
    • Pitch Tip: Must be well-researched and holistic. MindBodyGreen values credible, fresh angles in health and wellness.
  9. HerCanberra
    • URL: hercanberra.com.au
    • Focus: Canberra-based lifestyle, local events, women’s interest.
    • Pitch Tip: Perfect for local stories. If you’re based in or have something relevant for Canberra, pitch away.
  10. WellBeing
    • URL: wellbeing.com.au
    • Focus: Holistic health, natural therapies, mindfulness, sustainable living.
    • Pitch Tip: If you’re a practitioner or have expertise in natural health, your content will resonate.

D. Travel & Culture

  1. Australian Traveller
    • URL: australiantraveller.com
    • Focus: Domestic travel, unique Aussie destinations, and travel guides.
    • Pitch Tip: Highlight lesser-known destinations or fresh angles on popular spots.
  2. Travel Weekly
    • URL: travelweekly.com.au
    • Focus: Travel industry news, tourism marketing, tips for tour operators, and travel agents.
    • Pitch Tip: Business or insider perspective on travel resonates well—stats, trends, or new travel tech.
  3. Traveller (Sydney Morning Herald)
    • URL: traveller.com.au
    • Focus: Domestic and international travel experiences with an Australian viewpoint.
    • Pitch Tip: They prefer well-crafted travel narratives with descriptive flair, featuring experiences Aussie travellers would love.
  4. Qantas Travel Insider
    • URL: qantas.com/travelinsider
    • Focus: Destination guides, travel tips, luxury tourism.
    • Pitch Tip: High-quality, aspirational content that aligns with the Qantas brand—think premium travel experiences.
  5. Outback Queensland
    • URL: outbackqueensland.com.au
    • Focus: Promoting the Queensland outback’s towns, nature, and adventures.
    • Pitch Tip: Great for content about rural tourism, camping, road trips, or cultural events in Queensland.

E. “Wildcard” Aussie Sites & General Blogs

  1. News.com.au (Lifestyle/Opinion/Travel)
    • URL: news.com.au
    • Focus: Australia’s top news site. They have lifestyle, opinion, and travel sections that occasionally accept freelance/guest contributions.
    • Pitch Tip: Must be extremely timely or unique. News.com.au’s editorial team is selective.
  2. HuffPost Australia
    • URL: huffingtonpost.com.au (now integrated with HuffPost global)
    • Focus: Opinion pieces, personal stories, lifestyle, politics.
    • Pitch Tip: Personal narratives that tie into broader societal issues typically get noticed. Keep it concise.
  3. The Urban List
    • URL: theurbanlist.com
    • Focus: City guides (Sydney, Melbourne, Brisbane, Perth, etc.), lifestyle, food, and events.
    • Pitch Tip: If you have the scoop on local venues, upcoming events, or trendy spots, craft a fun listicle.
  4. Concrete Playground
    • URL: concreteplayground.com
    • Focus: Culture, food, bars, art, and events in major Australian cities.
    • Pitch Tip: Hyper-local, buzz-worthy topics are essential. Think best brunch spots, innovative art exhibitions, local festivals.
  5. The Conversation
    • URL: theconversation.com/au
    • Focus: Academic and research-based commentary on news and current events.
    • Pitch Tip: Usually requires you to be an academic or have recognized expertise. You need thorough references and factual backing.
  6. Medium (Australian Publications)
    • URL: medium.com (search for Aussie-focused pubs)
    • Focus: Wide range—tech, culture, personal development, entrepreneurship.
    • Pitch Tip: Join relevant Australian-themed publications on Medium. Craft engaging titles and well-structured content.
  7. The Roar
    • URL: theroar.com.au
    • Focus: Australian sports commentary and fan opinion.
    • Pitch Tip: If you’re passionate and knowledgeable about local sports (AFL, NRL, cricket, rugby, etc.), share your analysis or predictions.
  8. Broke Backpacker (Australia Travel Section)
    • URL: thebrokebackpacker.com/australia
    • Focus: Budget travel, backpacking experiences, adventure tips.
    • Pitch Tip: Focus on cost-saving hacks, hidden gems, and real-world travel advice for budget travelers exploring Australia.
  9. Stacked (Aus)
    • URL: stacked.com.au (if active)
    • Focus: Often covers a range of Australian lifestyle topics—fashion, food, entertainment.
    • Pitch Tip: Craft a piece that feels current and culturally relevant (e.g., new Aussie designers, festival roundups).
  10. Starter Story (Australia)
    • URL: starterstory.com (search for Aussie case studies)
    • Focus: Interviews with entrepreneurs and founders.
    • Pitch Tip: If you started a successful Australian business, your founding story or growth strategies can be featured.

How to Stand Out (Pro-Level Pitching Tips)

  1. Personalize the Pitch
    • Reference recent articles on the target blog. Show you’re a genuine fan and understand their audience.
  2. Offer a Unique Hook
    • If you’re pitching a topic that has been done to death, highlight what’s different in your piece.
    • For instance, “How X Tech Startups in Melbourne Are Thriving Post-COVID” or “Sydney’s Hidden Rooftop Bars: A Local’s Perspective.”
  3. Leverage Aussie References
    • Where relevant, include Australian statistics, local anecdotes, or cultural nods. This local flair resonates with editors and readers.
  4. Maintain Professionalism
    • Provide an author bio with your credentials.
    • Include a link to your portfolio or previously published work.
    • Avoid overusing promotional links—respect each site’s guidelines on dofollow/nofollow.
  5. Stay Organized
    • Keep a spreadsheet of where you’ve pitched, the date, the editor’s name, and any follow-up needed.
    • This practice helps you track your success rate and ensures you don’t inadvertently pitch the same site multiple times with the same idea.
  6. Be Prepared to Follow Up
    • Editors are busy. If you don’t hear back within a week or two, send a gentle reminder.
    • In your follow-up, restate the value of your piece—don’t just say “Did you get my email?”

Putting It All Together

By targeting Australian guest blogging sites, you can reap the benefits of localized SEO, tap into niche audiences, and position yourself as an authority within the Aussie market. The key is to offer authentic value—unique insights, local examples, and well-researched information that resonates with the site’s readership.

  • Step 1: Identify the most relevant sites for your niche from the list above.
  • Step 2: Devour their guidelines and recent articles.
  • Step 3: Pitch with clarity, confidence, and creativity.
  • Step 4: Submit a polished, high-quality draft.
  • Step 5: Promote your published guest post and engage with the host’s audience.

With dedication, thoughtful pitches, and top-tier content, you’ll soon see how strategic guest blogging on Australian platforms can supercharge your online visibility and brand reputation going into 2025—and well beyond.


Final Thoughts

Guest blogging isn’t a “set and forget” strategy. Once your post goes live, amplify it across your social channels, link to it in your email newsletter, and keep an eye on comments or feedback. Building strong relationships with Aussie site owners or editors can open the door to future collaborations, interviews, or even speaking engagements.

Here’s to your guest blogging success in Australia—may these 50+ sites help you make waves in 2025!

See Also: Guest Posting Mastery: Turbocharge Your Links, Traffic & Authority in 2025

spot_img
Dave P
Dave P
Be a little better today than yesterday.
spot_img
Stay Connected
41,936FansLike
5,721FollowersFollow
739FollowersFollow

Read On

spot_img
spot_img
spot_img

Latest